Shopify Plus Agency | Custom Plus Builds & Management | Bryka

SHOPIFY PLUS AGENCY · TORONTO

Shopify Plus builds, customization & ongoing management.

Bryka builds and manages Shopify Plus stores for growing ecommerce brands — custom themes, Checkout Extensibility, Shopify Functions, Flow automations, Launchpad, and B2B channels. 25+ years of senior-led web technology experience, in-house out of Toronto.

200+

Ecommerce projects

25+

Years in web tech

100%

In-house Toronto team

1hr

Urgent response time

TRUSTED BY BUSINESSES ACROSS CANADA

Shopify Partner
★ 5.0 on Google
Est. 1999
Toronto-based

OUR PLUS PROCESS

How we build and run Shopify Plus stores.

Shopify Plus gives brands real capability — Checkout Extensibility, Functions, Launchpad, Flow, and B2B channels — but most Plus stores use almost none of it. Our job is to turn Plus from a line item on your invoice into an actual growth engine.

01

Audit & Roadmap

Full audit of your existing Plus store or requirements for a new build. Capability gaps, missing automations, unused Plus features, checkout optimization opportunities — all scored by impact.

02

Design & Development

Figma design + Online Store 2.0 theme build, Checkout Extensibility, Shopify Functions for custom discounts and delivery logic, and Flow automations — all shipped on a development store with Git workflow.

03

Launch & QA

Full pre-launch QA across devices, payment gateways, and user flows. On launch day we are on call. After go-live we monitor conversion rate, checkout flow, and core analytics for 30 days.

04

Ongoing Management

Post-launch: theme updates, new sections, app management, Flow automations, B2B channel work, Launchpad event setup, and 1-hour urgent response on incidents.

WHAT’S INCLUDED

Every layer of Shopify Plus. Covered.

Shopify Plus is not one thing — it is a dozen capabilities. Here is what we build, customize, and run for Plus merchants.

Custom Plus Builds

Full custom Shopify Plus themes in Liquid and Online Store 2.0. Brand-perfect design, editor-friendly, 90+ Lighthouse.

Checkout Extensibility

Custom checkout UI with Checkout Extensions — custom fields, upsells, trust signals, shipping messaging, and branded UX only available on Plus.

Shopify Functions

Server-side discount logic, delivery customization, payment method rules, and cart transforms using Shopify Functions.

Flow & Launchpad

Automated order routing, customer segmentation, and scheduled campaign launches via Flow and Launchpad — the parts of Plus most brands ignore.

B2B Channels

Wholesale channels, company accounts, net terms, and B2B-specific catalogs, pricing, and quote flows.

Plus Management

Ongoing operational support: theme edits, app management, checkout tuning, and 1-hour urgent response on incidents.

WHY PLUS?

Most Shopify Plus merchants aren’t using what they pay for.

Shopify Plus is a $2,000+/month platform with capabilities like Launchpad, Flow, Functions, Checkout Extensibility, and B2B channels that most Plus merchants never touch. The gap between what Plus CAN do and what most stores USE is where our engagements live.

Bryka builds Plus the way it was meant to be built — with Functions for real business logic, Flow for real automations, Launchpad for real campaign events, and Checkout Extensibility for a checkout that matches your brand and converts.

  • Checkout Extensibility for custom checkout UX
  • Shopify Functions for server-side logic
  • Flow automations for order routing and segmentation
  • Launchpad for scheduled campaign and flash sale launches
  • B2B channels for wholesale, net terms, and company accounts

PLUS CAPABILITIES WE BUILD

  • Checkout ExtensibilityCustom UI extensions on Plus checkout
  • Shopify FunctionsServer-side discounts, delivery, payment rules
  • Shopify FlowAutomated order routing and segmentation
  • LaunchpadScheduled campaign and BFCM launches
  • B2B & MarketsWholesale, company accounts, multi-currency

Good fit

  • Shopify stores doing $1M+ in annual revenue
  • Brands needing custom checkout flows or wholesale channels
  • Merchants ready to use Flow, Launchpad, and Functions
  • Teams expanding internationally or into B2B
  • Stores on Plus today but not using its full capability

Not the right time

  • Pre-launch stores without proven demand
  • Brands under ~$500K/yr where Plus fees exceed value
  • Teams unwilling to commit to Plus-specific development work

IS PLUS FOR YOU?

Is Shopify Plus the right move?

Plus is the right move when you have a revenue-generating Shopify store that is outgrowing standard Shopify — whether that is transaction volume, custom checkout needs, wholesale channels, international expansion, or automation requirements.

It is not the right move for pre-launch stores or sub-$500K brands where the Plus fee exceeds the incremental value. In those cases standard Shopify with smart customization usually wins.

WHY BRYKA

Why brands choose Bryka for Shopify Plus.

Real Plus Experience

We actually use Functions, Flow, Launchpad, Checkout Extensibility — not just the phrase “Plus agency”.

25+ Years Web Tech

Bryan’s experience spans Dell, eBay, autoTrader, Yahoo — ecommerce and marketplaces at scale.

Senior-Led, In-House

Toronto team. No juniors, no offshoring.

90+ Lighthouse Standard

Every Plus theme we ship targets 90+ Lighthouse on desktop and 80+ on mobile.

1-Hour Urgent Response

Checkout broken, site down, security incident — handled in 1 hour during business hours.

Ongoing Management

Every Plus build can roll into our Shopify management retainer for continuous operations.

FAQS

Shopify Plus questions, answered.

Shopify
Plus
Agency


A typical Plus engagement covers custom theme design and development, Checkout Extensibility for custom checkout UX, Shopify Functions for discount and delivery logic, Flow automations, Launchpad event setup, B2B channel configuration, ongoing management, and 1-hour urgent response on incidents.


Standard Plus builds run 6–12 weeks depending on catalog size, custom functionality, and B2B requirements. Simpler Plus theme work can ship in 4–6 weeks. Full migrations from Magento or BigCommerce run 10–16 weeks.


Yes. Full migrations including catalog, customer data, order history, blog, URLs, and 301 redirects to preserve SEO equity. Our migration process is battle-tested across every major ecommerce platform.


Yes. We build Checkout UI Extensions for custom fields, upsells, trust signals, and branded checkout UX on Plus. We also use Checkout Functions for custom discount logic and delivery customization.


Yes. Most Plus builds roll into our Shopify management retainer for continuous theme edits, app management, Flow automations, Launchpad campaigns, and operational support.